Privacy Policy

Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from https://perfumeaura.in (the “Site”).

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and cookies installed on your device. As you browse the Site, we also collect information about the individual pages or products you view, the websites or search terms that referred you to the Site, and how you interact with the Site. We refer to this as “Device Information.”

We collect Device Information using:

  • Cookies – small data files stored on your device. You can disable cookies by visiting allaboutcookies.org.

  • Log Files – tracking actions on the Site (IP address, browser type, internet service provider, referring/exit pages, date/time stamps).

  • Web Beacons/Tags/Pixels – electronic files that record browsing activity.

Additionally, when you make or attempt to make a purchase, we collect your Order Information, including:

  • Name

  • Billing and shipping address

  • Payment details (including credit card numbers, UPI, or PayPal ID if applicable)

  • Email address

  • Phone number

When we use the term “Personal Information” in this Privacy Policy, we mean both Device Information and Order Information.

How We Use Your Personal Information

We use your information to:

  • Fulfill orders (process payments, arrange shipping, provide invoices/confirmations)

  • Communicate with you regarding purchases or inquiries

  • Screen orders for fraud or potential risks

  • Provide you with updates, promotions, or product information aligned with your preferences

  • Handle disputes and customer support requests

Device Information helps us improve and optimize our Site, generate analytics about browsing behavior, and support marketing campaigns.

Sharing Your Personal Information

We may share your Personal Information with trusted third parties to help us operate our Site and services:

  • Service Providers: For payment processing, shipping, and analytics (e.g., Google Analytics).

  • Legal Compliance: To comply with applicable laws, respond to lawful requests, or protect our rights.

You can learn how Google handles your data here: Google Privacy Policy. To opt out of Google Analytics: Google Analytics Opt-out.

Behavioural Advertising

We may use your Personal Information to provide targeted advertising through platforms like Google or Facebook. To learn more about targeted ads, visit: NAI Consumer Guide.

You can opt out of ads:

Your Rights

If you are located in the EU or other regions with data protection laws, you may have the right to access, update, or delete your personal information. To exercise these rights, please contact us using the details below.

Data Retention

We will keep your Order Information for our records unless and until you request deletion.

Minors

Our Site is not intended for children under the age of 13, and we do not knowingly collect information from minors.

Changes

We may update this Privacy Policy from time to time to reflect changes in practices, technology, or legal requirements. Updates will be posted on this page with the revised date.

Contact Us

If you have any questions about this Privacy Policy or would like to make a complaint, you can contact us:

 

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